“I am familiar with Magento. I know how it works. It gives me ample number of features to implement a good level customization.” Being a Magento Development Company, we have often heard our clients vocalizing such things. However, this enthusiasm comes tumbling down along with their crashed website. Let’s say that didn’t happen. It’s just the overall speed of your website that dwindled and is frustrating the customers. Result? They start looking at other websites for a better surfing and buying experience.
‘Aftercare’ is an aspect that several Magento e-store owners have unheeded. If you do not want to lose your customers and make the most out of your ecommerce website’s potential, you must think about the regular maintenance and support that your e-store needs. Today we shall discuss some of the best practices in Magento Maintenance and Support that you must implement. Here we go: Move to the Latest Magento Version The cocoon of current Magento version seems comfortable? Well, there’s bad news. You might have to break out of it and consider upgrading to the latest version of it. If you do not, you might not be able to make the most out of the benefits and features that come along with Magento. Although several e-store owners might continue using the old versions, the support date to the old versions is likely to end by June 2020. So, if you want to receive consistent upgrades and want features that help you stand out, you must consider migrating to Magento 2. A company offering Magento Development Services might be able to help you with the migration. Select a Hosting Service You Trust Imagine this. You are making sales for Good Friday. And you have a lot of products to sell. But in some time, your inbox is brimming with hate emails from customers. They have complained about the issues they are facing while adding items to the shopping cart, unreasonable loading times, and check out errors. Such issues can do more damage to the reputation of your brand than you can ever imagine! To keep a scenario like above bay, you must hire a hosting provider that offers superior quality services. A good loading speed, potential to cope with concurrent requests, and uptime are the basic ingredients that your website must have. Magento compatibility, of course, is an aspect that you must consider. Keep Your Servers Safe Keeping your server environment safe and secure from different threats is one more challenge you need to take up. This is because you might be collecting sensitive data from customers as a Magento store owner. To keep vulnerabilities at bay, you need to ensure that the operating system of your server is secure. Ideally, you should make use of secure communication protocol like – HTTPS, SSH, or SFTP to take care of your files. Disable FTP and try not to open all port in server for the application access as it can make your website hackable. Magento makes use of .htaccess files so that it can protect system files while using Apache web server. In case you are using a server like Nginx, you will have to make sure that all the files remain protected. Keep the access of cron.php file limited to certain users and curb access through IP address. Upgrade Magento Extensions The community version of Magento might not be able to provide you with certain features and functionalities you are looking for. And that’s the reason why you might need extensions that can help you expand the functionality of your ecommerce store. Now, let’s say you decide to Migrate from the current version of Magento to a new one. During such times, you also might have to consider updating your old extensions. Often, when you do not upgrade the extension, your website might run slow or you might have issues while operating old extension on a new Magento version. So, whenever you invest into Magento extensions, ensure that they have undergone upgrade and are compatible with your current Magento version. You can check out these extensions on Magento marketplace or an add-ons store. Get in Touch with a Magento Maintenance Firm Several companies claim that they provide Magento website maintenance. But it is easier said then done. No matter what business you are into, you might or might not have an expertise with maintain the web code of your website. This is when you might need to get in touch with a Magento Development Company that provides with maintenance services. The developers will ensure that the code and design of your website are up to the mark. Generally, a Magento Development Company would be able to provide you with Magento maintenance services after looking into different aspects that might need your care and attention. This way, you will also be able to do what’s you are supposed to do the best. Running your business. Why Choose Biztech Consultancy as Your Magento Maintenance & Service Providers? The Magento specialists at Biztech Consultancy have over a decade of experience in working with Magento platform. Which means, they have the best ways to help you make the most out of your Magento website’s potential. Whether it is the security aspect of your website that troubles you or need to carry out an important upgrade for your website, we would be more than happy to help. Our Magento Specialists have excellent communication skills and will provide you with 24/7 Magento support. Get in touch with us now and know more about how we can help you achieve your goals!
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In 2018, Google introduced some drastic changes to algorithms. One of the examples is AI. Google almost used AI to filter approx, 30% of search queries in 2018. The other thing to consider is, a website with the most links is not likely to always rank at the top. There is a number of other ranking factors behind your rankings. To push your website towards improved search results, a good user experience, technical SEO, and quality content are one of the most important areas to focus. To get you more into the topic here are the top 4 most important factors influence your search rankings:
Structured Data Structured Data is an important aspect to pass all the information about your website to search engines. It’s a way of communicating information about your website to Google. For example, if you have a business based on food, your SEO services company can implement rich cards to display all the necessary information in the search. The type of information you can display with structured data is working hours, pricing, product reviews and so on. It will enhance your search appearance and will improve your CTR rate. Podcasts Podcasts are a modern form of content. They are also considered as an extension of content marketing. A podcast is a new way to consume a great amount of content. If you have a website or product which can drive quality content to your audience, this content marketing method can help you. If you hire professional SEO services, they would help you make a content strategy that includes sponsorships, promoting specific contents, products, services and so on. Mobile Experience Mobile Experience is the utmost important ranking factor. A study by SearchMetrics says that all of the topmost visible domains in the search are mobile friendly. Today, Mobile friendliness is a norm, and it is important to note that your content is responsive on all the mobile platforms. One more thing to keep in your checklist is that when you are processing your mobile version site, you should launch it only after it’s competition. Because a broken or an incomplete version may affect your rankings. Backlinks When your website is packed up with quality backlinks, your website would look more trustworthy to search engines. So, whenever you link your website to any third-party domain, make sure that you link it from a quality aka authority website. And an authority website is a domain with quality, relevant content with an appropriate audience. Additionally, you can consider its DA (Domain Authority) as well. For the full-fledged advantage, a good number of social signals such as Facebook likes, shares, tweets is likely to influence your Google rankings. Concluding Looking back to the days, we have seen Google evolving its algorithms for more quality rich content, backlinks, and most importantly mobile experience. There are numerous other factors responsible to influence your rankings. It is wise to opt for a Professional SEO service, work on the above-mentioned factors, and I am sure you’ll come out ahead of the competition. Let’s talk about the ‘Recession Proof’ Industry. Any guesses? Well, I am talking about salons and spas. The most relaxing destinations to be. A study from Money Magazine states that women spend an average of $15,000 on salon and spa industry products. While the customer base of these industries is growing rapidly, it is important to improve the service quality and to earn a good amount of profit as well.
Now, how to streamline the business process for better ROI and business growth in such a competitive and ever-growing beauty industry? ERP software, for long, is known to allow businesses to automate back-office functions related to technology, services, and human resources. Odoo is a well-known Open Source ERP platform that helps manage multiple business applications from a single space. Odoo ERP contains important business benefits including a robust customization ability, dedicated community, for all business types. With the help of Odoo ERP, Salon and Spa industry experts can automate their offline work. It encourages better business services and rapid growth in the market. Read this article to know how Odoo ERP can bring your beauty business to the top of the charts. Book Your Appointments Online Do you want your customers to wait in a long queue? How about letting them book appointments according to their availability? You can avoid the rush at the counters and show real-time booking availabilities by leveraging the benefits of Odoo ERP Development. Your customers can make the appointments for themselves at their own convenience even during the weekends. You can send them automated email/SMS reminders prior to their appointment dates. You can even reschedule the meeting based on your availability. Bonus tip: Embedding the appointment links on your website, email signatures, or on social media is an effortless way to get more customers. Make Customer Relationship Management Easy A well-known American businessman Michael LeBoeuf quoted that ‘A satisfied customer is the best business strategy of all’. And to make that happen, CRM should be your top priority. You can assess your business’ performance to analyze that which service is performing better. This can help you improve your services and establish a strong connection with your customers. Not just that, you can also handle your marketing services. It includes generating loyalty cards, managing discounts, creating attracting campaigns, and so on… Inventory Management When it comes to the Salon and Spa Industry, inventory management becomes crucial. This is because there are a lot of products in use at the same time! To keep the track of each product, Odoo ERP Solution comes with this useful module. Here’s what you can do with it:
This module comes of use when you want to assign a beautician to the customers. To be able to do that, you have to generate a category for employees in the Odoo ERP. After that, you can assign a particular beautician to the scheduled appointment. It is also possible to categorize the employees according to their work experience. This way, your work allocation process becomes easier. In case you want to restrict sensitive pieces of information for the HR managers, it is doable. You can generate alerts for new leave requests, manage applications, and work on allocation requests easily. Point of Sales (POS) In the beauty industry, cash transactions happen more often. Point of Sales aka (POS) makes all the retail transactions efficient. Since this module is parameter-driven, you can set up your own parameters and the pay code with default to cash. Daily sales of products, delivery of products, and invoices are the major features provided by this module. In that case, you can keep track of all the accounting entries in the appropriate accounts. Take a look at some of the features of POS:
Managing a business is not an easy task. And when it comes to the beauty industry, you have to streamline the process in the right way to serve quality results rapidly. As mentioned above, Odoo ERP solutions can help you automate the business processes. Your customers can book an appointment for themselves. You can manage the product inventory, perform safe money transactions, keep track of employees’ status and more. This way, you can escape the traditional business methods for well-organized work culture as well as better ROI. Magento’s magic never ceases to impress. Year after year, the platform has offered the most flexible and impeccable ways to develop online stores. Not just that, it has also offered ecommerce development services providers with better control over content, features, and functionalities. Even when it comes to marketing the website or making its presence felt using SEO techniques, Magento never fails.
Today, we will talk about Magento Development Trends that you must look out for and how a Magento Development Company can help you implement the trends for your website. But before we do that, let’s go back to the Magento Ecommerce scenario in 2018. A Throwback to Magento Ecommerce in 2018 In the year 2017, Magento had introduced speed improvements so that it can provide better user experience. Magento developers also embraced the idea and started creating websites that would load fast and work well. The website speed and usability enhancements enabled businesses to conduct better A/B tests with unified payment transactions and boosted security. Pertaining to this trend, 2018 was about improving the conversion rates with the help of opt-in elements and pop-ups. Now that it is coming to an end, we must have trends in place for 2019. So, without further ado, let’s take a look at Magento Development Trends to Watch Out for in The Year 2019 Include AI & Chatbots The future wherein the devices converse, resolve issues, and make lives easier is already here! And Magento Ecommerce isn’t far in this race. As you all know, the major aim of artificial intelligence is to reach the customers in the best way possible and know about their preferences in buying. Using it, ecommerce store owners can design their supply chain easily. Using Artificial Intelligence, you can target customers based on their choices and provide them with a personalized shopping experience. While AI alters the buyer experiences, chatbots can have a conversation with your customers in the absence of your customer care executives. Giants like Amazon and IKEA already make the most out of these technologies. And they would expand their horizons to other businesses by the year 2020. Think about it! Charm through Micro interactions It is always fun to interact with websites. It’s quite a lot like human interaction. And micro interactions are the most powerful way to charm your customers. Every time your customer visits your website, you can create a delightful and engaging moment for them. Let’s say you navigate your customers with different messages like “Welcome” “Let’s see what we have in store for you” “But wait a minute” “Is this what you want?” and so on. Such techniques keep the users focused and make them feel like you are acknowledging them. So, speak with the Magento developers and highlight the things you need to, provide visual inputs, call to action etc. It is sure to go a long way in 2019 and for many more years to come. Offer Bespoke Experiences If someone asks me to name a company that serves the best personalized experiences, the first name to pop up in my mind would be – Google. Even if it is into data serving. The same applies to your Magento e-store. You need to offer product recommendations based on your customers’ choice, create customer specific products, offers, discounts, coupons etc. By doing so, you can ensure that your customers stay loyal to you and choose you over your competitors. Whether your customers are buying from your brick and mortar store or from your website, you must serve them based on their choice. When you cater your customers with bespoke experiences and desirable products, you are sure to achieve your targets. Go Live Nowadays, it’s becoming quite common for ecommerce websites to Go Live. If you approach a Magento Development Company, they would definitely suggest you to add live video components to your ecommerce website. This is majorly because they work better and gain more viewership as compared to conventionally optimized videos. If you want to boost your sales and get better customer testimonials, make the most out of live videos to showcase your latest services, products, launches and other offers. In case you do not want to go live directly from your website, you can redirect your visitors to your social media page. Use Push Notification Pop ups and push notifications are the best way to increase customer outreach. They act as a doorway to send tailor made messages for the selected bunch of customers. And the best part? There is no fear of losing them in the spam or inbox. Several studies have proved that push notifications offer unbelievable sales. All you need to do is hire Magento developer, ask them to provide you with push notification feature and keep your customers informed about the offers on your e-store. However, it is important to remember that you should use Push Notifications to engage with your customers and not overwhelm them. So, decide the intervals at which you wish to send the messages. Guide through Organic Searches It doesn’t just end with approaching a Magento Development company and having a web presence on the world wide web. You need to offer organic searches and smarter navigation to your customers. Speak with the developers of the company and ask them to provide you with filters, breadcrumbs, and auto complete options so that your website content becomes easy to find and access. Also, as soon as there is a visitor on your website, the UI of your website must keep them involved so that they explore your website to the fullest. Remember, if there is no curiosity, it wouldn’t drive sales for you. So, top up your website with the best available features and functionalities. Winding Up… No matter how much the ecommerce sector evolves, Magento will never lag behind as a platform. Thanks to its open source technology and elegant features. If you want to implement any of the above features for your website, the developers at Biztech Consultancy would be more than happy to help you navigate. So, whether you just want to have a over ecommerce trends or want further enhancements for your website, we would be more than happy to help! Odoo Developers have bid goodbye to Odoo 11 for long. In the month of October 2018, we witnessed the release of Odoo Version. (We know, we are a little late notifying you about it) But being Odoo Ready Partners and providers, of Odoo Development Services, we like to share the latest developments on the Odoo Front with all our customers. So, without further delay, let’s get to know Odoo Version 12 in details and its benefits.
Odoo 12 Features: What’s New? The 12th Version of Odoo comes with some radical changes in the Account module. First things first, its configuration is extremely easy which means, even if you’re a non-technical person, you can install it easily. Also, it comes with several accounting features using which the accountants can import vendor bills and use OCR. Document Management will also get easier with this version and last but not least, it provides with the facility to manage IoT devices. Odoo 12 enables you to handle multiple websites with different themes. Due to this, you will be able to have over 2 websites with their own theme ordering capacities. The best part? You would be able to integrate these with your ERP backend. Ecommerce store owners like this feature especially because it simplifies the whole process of managing different websites easy. Now let us know about the above mentioned Odoo 12 Features in detail: Odoo 12 Studio An absolute bliss for users that are looking for a glitch-free self-services feature in the backend. Using Odoo Studio, you would be able to modify different instances and help users to make changes to the reports effortlessly. Not just that, it would also be possible to edit and design reports and change the user interface whenever you want using drag and drop feature. Customer Kanban View Want to view information about meetings with customers, number of meetings, and shopping cart details? The Customer Kanban View will fulfill all these purposes and provide with many other customer related particulars. Calendar & Activities Keep updated with your upcoming schedules by viewing, tracking, and analyzing different activities. This way, you can always keep on top of your activities with ease. Channel Modification Now, you can easily drag and drop different attachments using chatterbox and get live notifications while your customers are typing. Language Facilities for the Middle East/African Countries As Arabic users write from right to left, this functionality comes of great use to them. Odoo 12 works with the Arabic language so that Middle Eastern and African clients can make use of vernacular language and work easily without making use of a third-party application or plugin. Configure Product on Sale Order Line Place orders and configure the projects from the website with ease. It will have the list of products with different attributes. Send Messages Using the new version, you can send SMS to your customers pertaining to your products and services on their mobiles. Invoice Features With the help of Odoo 12 invoicing features, you can update the product quantity in the invoice line. Thereafter, it will automatically show in Sales orders’ Invoice Quantity section. In case you have added a new product, it can not be added of in Sales Orders. Customize Report Templates This feature of Odoo 12 enables you to manage different reports and their layouts. You can also create template layouts for these reports. What Are the Business Benefits of Odoo 12? Talking about Odoo benefits, the best part is, of course, the facility to manage multiple websites. However, ecommerce domain is the one that gets maximum benefit out of this version release. Ecommerce website owners can not only manage more than one websites but also make the most out of shipping integration, payment integration as well as connectivity with their ERP system. Take a look at some more features they can get:
Odoo 12 has made significant contributions to the management and connectivity of IoT devices. Here’s a sneak peek into the transformations it will make
Approach Biztech CS for Odoo 12 Integration and Development We hope you enjoyed the Odoo 12 features journey with us. The new version is sure to make your current system work better! Being an Odoo Ready Partner, Biztech Consultancy becomes the perfect choice when it comes to integrating Odoo 12. Get in touch with us and we would be more than happy to help you with your business requirements. It’s time to make the most out of Odoo 12 benefits! Are you ready? Originally PostedHere:https://www.biztechcs.com/blog/odoo-version-12-features-updates-benefits-and-beyond/ |
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